Welcome to Launch Your Fashion Brand - 12 Week Program
I'M REALLY EXCITED YOU DECIDED TO JOIN ME ON THIS 12 WEEK PROGRAM.
AFTER COMPLETING THIS COURSE ON LAUNCHING YOUR FASHION BRAND YOU'LL UNDERSTAND THE STAGES & PROCESSES INVOLVED, SO YOU CAN CONFIDENTLY CREATE YOUR DREAM FASHION PRODUCT AND COLLECTION, KNOWING WHERE TO START AND HOW TO DO IT LIKE AN INDUSTRY PROFESSIONAL.
Welcome to Launch Your Fashion Brand - 12 Week Program
I'M REALLY EXCITED YOU DECIDED TO JOIN ME ON THIS 12 WEEK PROGRAM.
AFTER COMPLETING THIS COURSE ON LAUNCHING YOUR FASHION BRAND YOU'LL UNDERSTAND THE STAGES & PROCESSES INVOLVED, SO YOU CAN CONFIDENTLY CREATE YOUR DREAM FASHION PRODUCT AND COLLECTION, KNOWING WHERE TO START AND HOW TO DO IT LIKE AN INDUSTRY PROFESSIONAL.
Welcome to Launch Your Fashion Brand - 12 Week Program
I'M REALLY EXCITED YOU DECIDED TO JOIN ME ON THIS 12 WEEK PROGRAM.
AFTER COMPLETING THIS COURSE ON LAUNCHING YOUR FASHION BRAND YOU'LL UNDERSTAND THE STAGES & PROCESSES INVOLVED, SO YOU CAN CONFIDENTLY CREATE YOUR DREAM FASHION PRODUCT AND COLLECTION, KNOWING WHERE TO START AND HOW TO DO IT LIKE AN INDUSTRY PROFESSIONAL.
FROM IDEA TO LAUNCH - YOUR FASHION BRAND STARTS HERE.
How Edward launched athletic brand Kocool from scratch and turned his vision into a premium performance collection.
Kocool Athleticwear
FOUNDER: EDWARD
LOCATION: BARCELONA, SPAIN
NICHE: WOMENS ATHLETICWEAR
STARTING POINT: IDEAS ONLY
SERVICES USED:
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1:1 MENTORING
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FASHION COLLECTION DESIGN
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TECH PACK DEVELOPMENT
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SAMPLING DEVELOPMENT
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ONGOING CONSULTATION
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REPEAT COLLECTIONS
Where Edward started.
Edward had a strong vision: to create a bold, elevated women's athleticwear brand that fused technical performance with European style. The focus was very much around empowering female athletes in various sporting activities and creating functional yet stylish designs that reflected the brand values.
Here's what we did...
"Michelle is fast and very creative with great ideas."
KOCOOL FOUNDER EDWARD
Working with me
We started by getting total clarity on Kocool’s brand identity – who it was for, what it stood for, and how it should look and feel.
Then I designed the full collection, creating initial concepts and detailed tech packs to ensure everything was production-ready.
We worked together to:
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Develop a cohesive range plan with standout pieces
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Create high-spec tech packs that manufacturers understood
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Troubleshoot sampling issues and refine fit and fabric
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Guide him through supplier sourcing and final decisions
"Michelle did an excellent job. It's always a pleasure working with her."
KOCOOL FOUNDER EDWARD
The Results
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Kocool's debut athleticwear range was finalised and ready for production
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Tech packs delivered for every piece, including specs, fabrics and trims
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Manufacturing conversations underway with high-quality suppliers
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Full visual identity and range aligned with Edward’s original vision
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Confidence and clarity in next steps toward launch
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Famous brand ambassadors and athletes on board representing the brand
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Repeated further collections designed, created and launched
"An excellent designer, we're very happy with Michelle's work."
KOCOOL FOUNDER EDWARD
